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Copywriting

Working as a copywriter is really fun (for me), working as a copywriter within a higher education institution has enabled me to work on some pretty cool, and ‘out-of-the-box’ projects. Most recently (today in fact) I’ve been writing up a document concerning one of our postgraduate courses: Professional Voice Practice. 

I’ve been gathering information concerning this course (and many others) for a few weeks now, and last week I interviewed the course director (who was ace) and now I’m making the final touches to the copy. I’ve really enjoyed writing copy for this course as voice practice is something which I’ve always been interested in. I trained as a vocalist when I was younger, and have always been fascinated by certain aspects of the vocal anatomy. (I think it’s ace that some people can sing/can’t sing, etc.) And I am absolutely in love with so many different singing voices – it’s always the voice that I go for when it comes to music genres.

When I’m writing copy for subjects I’m not too familiar with I always do my research and gather an understanding of the topic – to ensure that I don’t make any inaccurate statements. Yesterday I learnt a great deal about the English Renaissance, and the British Tradition of theatre. (As you can probably tell I’ve been working with the Birmingham School of Acting). Today I’ve been vamping up my knowledge of voice practice – learning all about the anatomy and physiological principles that govern healthy vocal practice and much much more…

I’ve also learnt about ethics, phonetics, philosophical issues and so forth. And I absolutely love it!

I’m not going to start preaching about professional voice practice (my knowledge isn’t really that vast… but if you do want to learn then you should take up the course ;] ).

I just think it’s really cool that I’m learning such an oddly diverse bunch of subjects through my role as a copywriter, and it’s pretty fun!

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